Highspeed and team spirit


Werbefilm

 

Production: Dominic Grünberg

Synopsis: A new film that uses cycling to build analogies to the benefits and common cause for fiber internet.

Background: Via cycling, analogies are built up to the benefit and common cause for fiber internet. The film is not meant to explain or convince factually. Rather, it is about telling stories. The goal is to evoke emotions so that even people who are not originally interested in switching to fiber, will watch the film because of the people portrayed, the metaphors and thus the messages are nevertheless being communicated. Explanatory films or pure advertising are probably of no interest to them.

More information in the blog post.

Technical details: Filmed on BMPCC 6K in 4K UHD. Aspect ratio 19:9 (Aspect ratio of current mobile phones).

Press release by the city of Kaarst: Link (German)